Patients Demand a Seamless Mobile Website Experience
By 2015, there will be nearly one mobile phone for every person on Earth . That’s 7,207,361,000 phones if population predictions are correct. As the mobile population surges, their demands are growing as well.
In a recent report from Google concerning the mobile user and their expectations, the need for a mobile version of your website is clearer than ever. Below you’ll find several highlights from this report, (view the entire mobile presentation here), along with a couple additional highlights from a recent Compuware study.
Once you’ve stomached the stats, visit our Facebook page and let us know how your mobile expectations stack up to the numbers here.
Highlights from Understanding the Mobile User
of mobile users call a business after searching for it
visit the store location
Another report from Compuware titled, “What User Want from Mobile” sheds further light on the growing needs of the mobile user.
of users expect a mobile site to load as fast as a desktop site
of mobile users expect a page to load in 3 seconds or less
of mobile web users are unlikely to return to a site they had trouble accessing
turn to competitor’s site after a bad mobile experience
Don’t Forget About the Facebook Webinar
This Wednesday, February 15, the 2012 Rosemont Media Webinar series continues with a presentation on creating an editorial calendar to keep your patients and social media community engaged. Sarah Dawber is back at the helm, and will kick off the webinar at 1 pm PST.