Facebook and Instagram Advertising
Rosemont Media offers complete social media marketing services for leading healthcare providers. We provide solutions to fit every type of practice, whether you prefer a hands-off approach or wish to be involved in every step.
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Custom Posts:
Eye-catching, relevant graphics customized just for your practice are one of the keys to getting noticed. We will provide you with a social media brand guide that will tell you what fonts, colors, and notes our design team will follow when creating your images and branding your videos.
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Promoted Posts:
A sustainable social media plan requires a pay-to-play strategy to increase reach and conversion. By dedicating part of your budget to Facebook and Instagram ads, you can better reach prospective patients through their stories and feeds.
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Demographic Targeting:
Facebook and Instagram offer unique targeting opportunities to pinpoint audiences based on their location, friends, and interests — just to name a few. Our goal is to maximize your reach by optimizing your pages and posts according to these demographics.
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Advanced Tracking:
We combine the best of Meta Insights and Google Analytics to connect your social efforts and your website activities. This allows us to track the progress of your social media campaigns, ensuring they’re performing at their greatest potential and leading visitors to your website.
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Consulting:
Our team continuously monitors current social media activities, analytics, and trends in user engagement. A passion for communication paired with years of industry experience allows us to maximize social strategies to better reach your audience.
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Patient Reviews:
Strengthen doctor-patient communication by interacting with patients via social media. Your patient network will spread the word if they’ve had a great experience with you. As they leave reviews on your page, this only strengthens your credibility as a leader in your industry.
Why Social Media Marketing Is Essential for Healthcare Practices
Most people use social media to some degree, with many spending hours on sites like Facebook and Instagram every day. In fact, it’s estimated that users spend an average of 2.5 hours daily perusing their social media feeds, and the number of those using these sites continues to grow. This creates a significant opportunity for you to connect with prospective patients by meeting them where they already are.
Keep in mind, if you’re not monitoring the behaviors of your target audience, someone else is. Another practice is already responding to and influencing your prospective patients through their social media accounts. This is why it’s important for your practice to not only establish its own pages, but also tailor your activity according to those you want to reach.
There’s no better time than the present to increase your social media involvement, and by using the right marketing strategy, you can strengthen your practice in many ways. From building trust through consistent messaging to creating more awareness through customized posts and ads — social media marketing could be the missing piece that takes your online presence to the next level.
Our Approach
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Discovery
We get to know what makes you unique
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Research + Planning
We create a custom calendar just for you
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Implement
You approve posts before they go up
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Track Results
Our experts provide advanced analysis
Why Choose Rosemont Media
Many practices realize the value of social media but underestimate the amount of work involved in creating and executing successful social media strategies. At Rosemont Media, we utilize several in-house departments to collaborate, plan, create, and execute social media collateral and tactics. Strategic planning is necessary to create a quality social product that resonates with your target audience. Considering the ever-changing landscape of social media, our specialists can customize your online presence to evolve so you stay relevant and continue to thrive.
With a specialized focus on healthcare marketing, our team understands the nuances of the industry and what prospective patients are looking for. We have dedicated our company to helping top medical and dental professionals around the world achieve online success. By managing the full scope of your online marketing efforts — from custom medical website design to media buying to social media marketing — we can create consistent messaging across your online efforts that builds trust in your brand. Having worked with budgets of virtually every size, our team can develop a social media marketing plan that helps you reach your practice’s growth goals.
Harness the potential of social media to transform your medical or dental practice into a prominent influencer within your field. At Rosemont Media, we specialize in empowering you to make the most of this influential platform. With social media, you have the opportunity to educate patients about procedures and cutting-edge technologies, highlight inspiring patient success stories, showcase impressive before-and-after photos, and generate increased website traffic. With our expertise, we are committed to assisting you in effectively utilizing your social media channels to:
Develop Brand Awareness
Create Engagement
Showcase Your Practice Personality
Have Fun!