Benefits of a content marketing strategy for surgeons and dentists

Why You Need a Content Marketing Strategy

Let us paint you a picture: let’s say you have a birdhouse in your yard that you enjoy having feathered occupants in each year — but this year is different. This year, that family of bluebirds for whom you so graciously built a home to attract last year has decided…

Do Not Be Fooled By These Five SEO Tricks

Don’t Be Fooled By These 5 SEO Tricks

Have you ever been approached by an Internet marketing company promising quick SEO results for your website? When it comes to search engine optimization, words like “quick,” “fast,” and “immediate” should automatically draw red flags. Why? Unfortunately, the only way to guarantee dramatic SEO improvement in a relatively short amount…

How to Personalize Your Medical or Dental Blog

How to Personalize Your Dental or Medical Practice’s Blog

We know that establishing your website’s online presence requires an equal blend of content marketing, social media marketing, and search engine optimization (SEO). We also know that an informative, well-researched blog can contribute to a sturdy, respectable social media presence. All of these tools can make up a marketing strategy…

How to get people to open your emails

How to Get People to Open Your Emails

There is arguably no other platform of connection that has remained resolute in its relevance quite like email. The amount of people who are not bombarded by an onslaught of new messages every day are few and far between, a reality that has most users sweeping uninteresting correspondence into an…

Why is website speed so important?

Why Is Website Speed So Important?

There are few things more frustrating than a webpage that loads slowly. With the pervasiveness of high-speed Internet and lightning-fast processors, our demand for right-now website response times is at an all-time high. The average website user is only willing to wait a matter of seconds (if that) before abandoning…

What Is the 1-Star Review Scam?

What Is the 1-Star Review Scam?

It’s no secret that patient reviews can have a big impact on your practice’s success. Patients seeking the services you provide are likely to read through your reviews before deciding if they want to schedule an appointment — if you have an abundance of positive reviews, they may be more…

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