What does black hat mean?

Industry Jargon Explained: Black Hat

We get it – when you don’t have time to habitually familiarize yourself with Internet marketing lingo in between patient visits, website jargon can be downright confusing. To help you better understand various industry terms that pertain to your online marketing strategy, we periodically define commonly-used terminology on our blog….

Dentist in NYC Announces New Educational Website

NYC Cosmetic Dentist Enhances Patient Education With New Responsive Website

Dr. Michael Kosdon, a cosmetic dentist in New York City, recently launched a new website that features informational procedure pages to help patients better understand their options. New York, NY — At his practice in the midtown Manhattan area, cosmetic dentist Michael Kosdon, DDS says effective communication and patient education…

How can you get the most out of your online marketing plan?

How to Get the Most Out of Your Marketing

In today’s world, you likely have at least passing familiarity with the online tools that can be leveraged to help grow your medical practice. When utilized correctly, social media and content marketing combined with personalized SEO strategies can achieve an impressive number of goals for your business: engaging your patients,…

How are non-promoted Facebook posts beneficial?

Benefits of Non-Promoted Facebook Posts

You may be wondering what it takes to have a successful social media presence. With so many platforms available to promote your practice, Facebook is the hive for all things social media marketing thanks to its ability to reach targeted audiences. A successful marketing strategy on Facebook can attract website…

How to plan an effective dental or medical website

How to Plan an Effective Website

Just as a house without a solid foundation will surely crumble to the ground, a website built without meticulously devised blueprints for success can end up taking up space on the Internet in the best case scenario, and disenchanting potential patients in the worst. The web is plenty populated with…

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