Personalized Service From a Specialized Team

You have a practice to run and patients to treat. Your time can’t be occupied by proactively discovering the next greatest digital marketing innovation or scouring through website statistics trying to figure out where leads are originating and how to best finetune your online strategy. Fortunately, Rosemont Media has all the time in the world to do just that.

Our team of consultants has extensive experience in identifying Internet marketing tactics that can boost your practice to the top of your market. We can identify how patients are currently finding your site and target new avenues to increase your website’s overall conversion rates.

Best of all, we work exclusively with elective healthcare professionals—including plastic surgeons, dentists, dermatologists, and more—meaning you won’t have to spend time educating us about your industry. On the contrary, we’ll spend that valuable time learning more about what makes your practice unique in order to employ the most appropriate marketing plan for you.

Meet Our Team

Read Our Customer Reviews

Digital Marketing Consulting
Our Consulting Process
Tracking and Conversion
Website Maintenance
Google Workspace
Website Accessibility Services
Flex Hour Package Pricing
Frequently Asked Questions

“Can't say enough good things about this company. The people who work here are more than "our web guys" they have become very dear friends, who take very seriously the responsibility of our internet reputation and accessibility. I can not verbalize how valuable they have been to the success of our practice. ”

— Liz Lintner

Advanced Aesthetic Surgery

What You Get with Digital Marketing Consulting from RM

When you choose Rosemont Media, you gain a dedicated partner committed to enhancing your online presence. Our seasoned consultants can help you craft a marketing strategy that resonates with your target demographic, differentiates your brand, and achieves tangible results. What’s more, we’ll continuously monitor the success of your campaigns and make data-driven adjustments as needed. Above all, we believe in working closely with our clients to define goals and satisfy expectations.

Below, we’ve provided a glimpse inside our consulting process and listed several advantages of website consulting and management from Rosemont Media.

Our Step-by-Step Consulting Process

No matter what we’re doing at Rosemont Media, there’s a structured and transparent strategy behind it. Here’s a step-by-step look at what you can expect from our consulting process:

Step 1: Initial Consultation and Discovery

Your initial consultation is an excellent chance for us to get to know you – and vice versa. We’ll take this time to gather necessary insights about your business, objectives, and market environment. These key factors will guide the entire project.

Step 2: Strategic Planning

Once we’ve obtained a clear understanding of your needs, we’ll proceed to develop a comprehensive strategic plan. This includes setting specific, measurable goals, identifying the appropriate marketing channels, and outlining the tactics we’ll use to reach your audience effectively.

Step 3: Implementation

Once the plan is finalized, our team will move forward with implementation. This phase involves the execution of the strategies we have designed, from content creation and social media marketing to SEO optimization and beyond.

Step 4: Monitoring and Adjustment

As the campaign progresses, we’ll continuously monitor its performance. Our hands-on and ongoing analysis allows us to make data-driven adjustments to optimize results as needed. This step is crucial to the health and development of any website.

Step 5: Reporting and Review

You deserve to feel informed every step of the way. Regular reporting and review meetings ensure that you understand what we are doing, why we are doing it, and how effective it has been.

Step 6: Long-Term Partnership

Our ultimate objective is to establish a long-term partnership with you. By continuously refining our approach and adapting to new market challenges, we aim to support your practice’s growth and success over the long haul.

Digital Marketing Strategy Guidance

Successful healthcare marketing relies on a knowledgeable team of consultants capable of tracking the effectiveness of your entire online strategy. Our team has spent years entrenched in the search marketing industry, focusing on the research and analysis of each client’s website data to improve overall performance. Through this experience, we have gathered a comprehensive understanding of what works and how to make improvements to meet expectations.

As our consultants analyze the performance of your website, they focus on a diverse range of components, including:

Website Traffic
Lead Conversion (Calls and Emails)
Google Performance Diagnostics
Competition Analysis
Social Media Marketing
Email Marketing
Paid Search Advertising (PPC)
Link Portfolio

Results-Based Tracking

Our consulting team is committed to bringing evidence-based marketing and online opportunities to elective healthcare practitioners through expert representation of SEO, SEM, and statistical analysis. We want you to focus on what really matters to the success of your practice: safe and effective procedures for satisfied patients. Our consultants will handle the behind-the-scenes website strategies by focusing on traffic evaluations, competition analysis, and conversion rates. Once we have all the facts, we’ll implement our proven SEO and online marketing strategies so you are able to simply navigate and evaluate your site’s performance and keep new patients calling in, and loyal patients happy.

Highlighted below are a few of the indicators and tools our team utilizes to track website performance.

Phone Call Tracking
With Rosemont Media’s sophisticated call tracking solution, our team can effectively track the success of your advertising and show you the return on your investment. From static local and toll free numbers, to sophisticated dynamic number insertion technology, our call tracking solutions and reporting will give you all you need to know about the effectiveness of your digital campaigns. In addition to tracking the source of phone call leads, call recording can be a valuable tool for team training.
Search Engine Performance
Google Analytics, Google Search Console, and other industry tools enable us to gather critical statistical data about your website’s performance, helping us gain insight and create hyper-targeted marketing campaigns.
Email Leads
With advanced software tools, our consultants can not only demonstrate the number of email submissions your practice receives, but also identify the source and evaluate quality.
Cross Device Conversion
When patients find your practice while searching on their smartphone but take action on their desktop computer, how do you track the lead? Our tools provide advanced capabilities for specific conversion data in a multiscreen world.

Website Maintenance

From design elements and content to behind-the-scenes components like site speed, page optimization, and linking, maintaining an up-to-date and accurate website is essential to the overall success of your digital marketing efforts. When you work with Rosemont Media, you will have a dedicated team of account representatives who are on-call to help facilitate any changes you may need to your site. In addition, they will proactively suggest ways to improve your website features so you can focus on your practice while having peace of mind that your site is getting the consistent attention it deserves.

Secure, Reliable Website Hosting
Having a dependable hosting service for your website is often taken for granted, but it’s something that cannot be overvalued. Rosemont Media offers a premium, secure cloud hosting service that is optimized for WordPress, ensuring maximum website uptime.
Regular Updates to Stay Current
Because our digital world is constantly evolving, the most successful sites are updated regularly (approximately every four to five years, if not more frequently). Staying abreast of current trends in design and technology is crucial, and consistently updating your website can maintain its relevance (both for users and search engines).

Google Workspace

Google Workspace is a cloud-based productivity suite that helps you and your team connect and get work done from anywhere on any device. As an authorized Google Apps reseller, we supply cloud-based email hosting through Google Workspace and can assist with all of your needs, from migrating mail from another provider to creating and removing email addresses for employees as they come and go.

Google Analytics

Google Analytics is a tracking tool that is installed on your website which is used to provide unbiased reports of your website traffic. Google Analytics allows for the evaluation of your website activity and the ability to measure the growth of traffic based on your online marketing efforts. Our sales and service team is committed to bringing fact-based marketing and online opportunities to our clients through expert representation of SEO, SEM, and statistical analysis.

Gmail

Gmail for business is a complete web-based email program with a robust list of features designed to help maximize productivity. Why switch to the cloud?

Email addresses to match your domain ex: contact@yourpractice.com
Inbox access from any device at any time
Inbox space for everything with 25GB for every user
Designed for reliability with built-in disaster recovery
Stringent spam filtering
Archiving ability and powerful search
Easy desktop and mobile syncing
Organizational folders, filters, and labels
Instant messaging and video chat

Calendar

Create and maintain your own calendars and easily share with others. Calendar also syncs with Gmail to send you meeting reminders via email.

Access from any computer, tablet, or phone
Find time to meet with your team by sharing calendars
Use the smart scheduling feature to find meeting times that work for everyone

Drive

Create documents and spreadsheets – all stored on the cloud and shareable with anyone!

Do you have weekly team meetings? Keep track of the minutes in a Google Doc. Any user can access and make contributions in real time.
Want an easy way to keep track of your newsletters and seasonal specials? With Google Docs, any team member can access the documents at any time from any device.

Website Accessibility

Creating website accessibility options is not only helpful for visitors, it protects your practice against legal action. This is because websites are included under the Americans with Disabilities Act (ADA), which prevents the discrimination of those with disabilities by requiring public resources be accessible to those who are physically or mentally impaired. When there are gaps in a website’s accessibility—such as a lack of video closed captioning, missing alt text for images, or keyboard-only accessibility—this violates the ADA and creates the opportunity for lawsuits.

To ensure our clients’ websites provide equal access to all of their users, Rosemont Media offers Website Accessibility Compliance Services. This comprehensive collection of services conforms to the Website Content Accessibility Guidelines (WCAG) 2.1 AA technical standards, protecting your practice from litigation caused by accessibility shortfalls. Our team performs ongoing audits of your website and regularly updates our services so they align with the evolving standards of website accessibility. We’re committed to keeping your website functioning at its highest level, while upholding the complex criteria published in the WCAG 2.1 AA.

Curious About the Cost?

If you are seeking an Internet marketing company for your medical or dental practice, Rosemont Media would love to offer help in any way we can. We offer complete package solutions that are tailored to your specific marketing goals. Visit our pricing page for more information or contact us today to receive a personalized quote.

Frequently Asked Questions About Our Consulting Services

Why Should I Work with a Consultant Specializing in Healthcare Marketing?
Working with a consultant specialized in healthcare marketing offers significant advantages, including industry-specific expertise, compliance with regulations, and targeted strategies that resonate with your patient base. These consultants optimize your marketing budget, freeing up your time to focus on patient care while delivering proven results through effective, compliant, and cutting-edge marketing tactics. Their deep understanding of healthcare marketing ensures your practice stands out in a competitive landscape, ultimately driving engagement and growth.

Learn more about why you should choose a specialized marketing agency.
What Kind of Support Can I Expect After My New Site Launches?
Just because your new website launches doesn’t mean the work is done. Once your site is live, you can expect ongoing support in a variety of ways from our team. This includes monitoring site performance, making regular updates, and providing regular analytics reports to keep you informed.

Additionally, we offer strategic guidance on SEO, content strategy, and social media integration. As the digital landscape evolves, we'll help you adapt to new market changes, ensuring your website remains a powerful marketing tool. Our goal is to build a long-term relationship with your team, continuously supporting your practice's growth and success. We are committed to helping your online presence flourish for years to come!