Massachusetts Ophthalmology Practice Launches New Website
Quincy, MA – Dr. Steven Nielsen, cataract surgeon and founder of Nielsen Eye Center, has announced the launch of his practice’s new website on Friday, June 15th, 2012. Designed around a simple, yet highly informative and customized approach, Dr. Nielsen’s site offers the community the opportunity to stay informed on the industry’s latest technologies and procedures. Furthermore, it provides an outlet for both current and prospective patients to find detailed answers to questions they may have. Dr. Nielsen says he believes education is key to establishing complete health, and hopes people will use the website as a tool to further their well-being.
The easy-to-use drop-down menus for the Boston eye surgery website are designed to allow patients to locate and navigate desired pages with ease. Dr. Nielsen and his team of highly skilled doctors, John Weiter, M.D., PH.D. and Douglas Haigh, O.D., say they recognized the need to keep up with the current Internet and social media trends in order to continue providing the highest quality care. For this reason, the website includes social media buttons linking viewers to Nielsen Eye Center’s Facebook page, Blog, and YouTube videos. Dr. Nielsen says the site is a great opportunity to develop a stronger relationship with his patients, and he looks forward to sharing his knowledge and expertise to further patient education.
Apart from in-depth procedural pages including LASIK, cataract surgery, and BOTOX® Cosmetic, the custom site includes doctor information and procedural animations, as well as testimonials. Dr. Nielsen says he particularly encourages patients to read the testimonial page because he believes that people are more likely to listen to and trust their peers, and it is a good way to learn about the actual experience of undergoing certain treatments and procedures.
Through collaboration with Rosemont Media, a San Diego-based medical website design firm, Dr. Nielsen set out to create a website that would serve as both a reputable place for eyecare education, as well as an interactive experience designed to create new patient relationships and strengthen current ones. Dr. Nielsen is excited about the new site, and expects a positive reaction to its launch.
About Nielsen Eye Center
Established in 1991, Nielsen Eye Center is a comprehensive eye care practice located just outside of Boston, MA. Founder Dr. Steven Nielsen, a graduate of the University of Southern California School of Medicine, is a Board-Certified Ophthalmologist and is affiliated with multiple academies and societies including the American Academy of Ophthalmology, the American Medical Association, and the American Society of Cataract and Refractive Surgeons. With help from Dr. John Weiter and Dr. Douglas Haigh, Dr. Nielsen leads an experienced staff to service the community with state-of-the-art eye care treatments and procedures.
Nielsen Eye Center is located at 300 Congress Street, Suite 201, Quincy, MA 02169, and can be reached locally at 617-471-5665 or toll free at 877-373-2020. It can also be viewed online at golasik.net.