So, you’ve accepted that your practice needs social media marketing. You’re posting with hashtags, promoting content regularly, and even incorporating social video marketing into your strategy—but what if that’s not enough to create a robust social media marketing plan? According to research by RealSelf, 89% of people want their physicians…
Cornerstone content is a page (or post) on a website that has comprehensive information about an important topic. These evergreen pages cover the most sought-after details surrounding a topic, and they are ultimately the content you want to rank highest for on Google and/or other search engines. As a result,…
Rosemont Media will be among the list of exhibitors at the American Society of Plastic Surgeons’ 88th Annual Plastic Surgery The Meeting in San Diego. San Diego, CA — The American Society of Plastic Surgeons (ASPS) is holding its 88th annual conference from September 20th-23rd at the San Diego Convention…
The dental team at Signature Smiles has revamped the look of its website, providing patients with an enhanced online resource. Houston, TX — Dedicated to providing exceptional patient care, the dentists at Signature Smiles have launched an updated website to better inform current and prospective patients. The team of Houston…
Alliance Surgical Center has revealed a new look for its website, which underwent a design makeover to better connect with patients and referring doctors. Houston, TX—To more accurately reflect the high quality of care offered at its outpatient surgery centers in Houston, the team at Alliance Surgical Center (ASC) has…
Social media has become a highly influential component of any brand’s marketing efforts. As medical and dental practices dive into the world of social media for business, one of the first questions they ask is: “How do I know if it’s working?” If you’re investing time and money into your…
When it comes to SEO, make sure you’re working smarter, not harder. This is especially true as you determine which keywords to optimize for throughout your website. In the past, short-tail keywords – also referred to as “head terms” – were accepted as the best way to rank in the…
Lori Polacek, MD has launched an updated website design for the Polacek Center for Plastic Surgery to provide an educational and user-friendly resource for patients. Cranston, Rhode Island — Dr. Lori Polacek, a board-certified plastic surgeon in Rhode Island, recently launched an updated look for her practice website. At the…
In less than a second of seeing your website, visitors have already formed their opinion about your business. At just a glance, do you think you’re effectively portraying what your practice represents? Your website’s first impression can make or break how people perceive your practice as a whole. Since your…
Search engine optimization (SEO) and search engine marketing (SEM) are popular buzz terms in the digital world. If you have a website for your medical or dental practice, there’s a good chance you’ve heard both used—sometimes interchangeably—to describe efforts that aim to boost traffic and enhance brand awareness online. Although…