Many medical and dental practices are still on the fence when it comes to investing in a strong social media presence. While the majority of practices have set up basic Facebook accounts, many are unclear as to whether developing their social media imprint is worth the time, money, and effort….
Paid search is a valuable part of any online marketing strategy. Through pay-per-click (PPC) tools like Google Ads, practices can purchase ads to position their website next to—and even above—the organic search results. In addition to bidding for procedural keywords, doctors may choose to purchase ads for their name or…
Posted on March 3, 2020
In Content Marketing, Dentists, Industry Terms, Surgeons, Website Design
by Tom Hall
The word “static” can be applied to many websites that have been released since the dawn of the Internet. Much like illustrations in books and photographs in newspapers and magazines, the images and videos placed on a website have traditionally appeared in one place on the page, disappearing when the…
With so much information readily available online, individuals have unconsciously raised the bar on what they expect from a doctor. As a result, brand awareness through social media has become an essential tool for determining which specialist gets their call. By properly harnessing the full power of your social media…
Dr. Todd Mabry of North Scottsdale Dental Studio worked with Rosemont Media to develop a new design for his private practice’s website. Scottsdale, AZ – At North Scottsdale Dental Studio, Todd Mabry, DDS utilizes advanced dental techniques to provide safe, comfortable, and effective procedures for his patients. This commitment to…
Posted on January 21, 2020
In Content Marketing, Dentists, Search Engine Marketing, Social Media Marketing, Surgeons
by Tom Hall
Your website is one of the most prominent and important ways you can deliver an abundance of information about your practice and the treatments you offer. In addition to its function as an online window into your services, it shouldn’t be forgotten that it can also be utilized as a…
Dr. Arash Azarbal and his dental team at Pasadena Dental Aesthetics are opening the virtual doors on a comprehensive new website designed to serve as a thorough educational resource for viewers considering their options for dental care. Pasadena, CA – With the information age roaring into the 2020s, websites are…
Dr. Michael Kosdon unveils a custom website dedicated to the world-class smile makeovers and smile enhancements he creates with high-quality porcelain veneers. New York, NY – As a cosmetic dentist with decades of experience creating healthy, beautiful smiles with porcelain veneers, Dr. Michael Kosdon decided it was time to build…
Posted on November 12, 2019
In Content Marketing, Dentists, Social Media Marketing, Surgeons
by Keith Humes
It seems everyone is eager to create “viral” content—posts that are so compelling users share them with all their friends, who share them with all their friends, eventually racking up thousands or even millions of re-shares. As enticing as the prospect may seem, going viral should be low on the…
For many people, social media (SM) is confusing enough as it is. Trying to understand SM and how it works can often be frustrating and time consuming, which is one of the reasons why it makes sense to leave it to the professionals. While having someone manage your social media…
