Email Marketing

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Creating Strategic Specials & Promotions to Welcome Patients Back

How to offer promotions to welcome patients back to your medical or dental practice

Without the ability to get aesthetic treatments amidst the COVID-19 stay-at-home orders, many men and women have gotten anxious to pursue elective dental treatments and plastic surgery procedures. Being stuck at home has allowed people more time to research various treatments they had been considering. This is especially apparent with…

9 Strategies for Boosting Business as Restrictions Ease

How can you boost business for your dental or medical practice now that COVID-19 restrictions are being lifted?

As more and more states begin to lighten COVID-19 restrictions, now is an ideal time to start implementing—or, at the very least, begin considering how to implement—strategies for ramping business back up at your medical or dental practice. To assist you in doing so, Rosemont Media has put together nine…

Virtual Consultations During COVID-19: How to Get Started

How to set up virtual consultations for your dental or medical practice

Telemedicine has dramatically increased as the COVID-19 pandemic requires the continued effort of social distancing. While these virtual doctor visits were already being offered by many healthcare providers, they have become the safest option for many doctors to see new patients until the COVID-19 pandemic subsides. The Centers for Disease…

Email Marketing 101: Your Go-To Checklist

Email Marketing Checklist

According to the Data & Marketing Association, email marketing has a return on investment (ROI) of 4400%. That’s an earning of about $44 for every $1 spent on email marketing efforts. To put it simply, if you’re not already using the power of email marketing, you might want to consider…

Why Ethical Marketing Matters

Why Ethical Marketing Matters for Surgeons and Dentists

It’s no secret that technology has changed the landscape of how people make decisions about the goods and services they elect to consume. The Internet has empowered patients everywhere to become more educated and proactive about their healthcare decisions, creating a need for information that can, in part, be fulfilled…

Are Your Emails Catering to Mobile Users?

You’ve updated your website to a responsive design, due to the impact of the “mobile revolution”… so why hasn’t your email marketing strategy adjusted, as well? Quite simply: if your emails aren’t optimized for mobile users, your target audience is unlikely to see them. How Do I Optimize Email Marketing…