Social media has become a highly influential component of any brand’s marketing efforts. As medical and dental practices dive into the world of social media for business, one of the first questions they ask is: “How do I know if it’s working?” If you’re investing time and money into your…
Posted on August 6, 2019
In Content Marketing, Dentists, Industry Terms, Search Engine Marketing, Surgeons
by Katie Nagel
When it comes to SEO, make sure you’re working smarter, not harder. This is especially true as you determine which keywords to optimize for throughout your website. In the past, short-tail keywords – also referred to as “head terms” – were accepted as the best way to rank in the…
Lori Polacek, MD has launched an updated website design for the Polacek Center for Plastic Surgery to provide an educational and user-friendly resource for patients. Cranston, Rhode Island — Dr. Lori Polacek, a board-certified plastic surgeon in Rhode Island, recently launched an updated look for her practice website. At the…
As the digital age continues to progress and the need for an online presence has become abundantly clear, there are countless website design options to choose from, including many template-based solutions that market themselves as “customizable.” Although it’s not always obvious, there’s a big difference between a custom website and…
In today’s Internet world, a good website is not just defined by an eye-catching design and a hefty amount of informative content. In addition to style and substance, it is equally important to create a site that makes it easy for viewers to find what they are looking for, while…
Social media is often criticized for being a “time suck”—a place where productivity goes to die. The propensity to draw in users for long periods may leave employers frustrated, but this focus-absorbing feature can be a gift to savvy marketers. Recognizing the potential benefits, thousands of dental and medical practices…
What is the right amount to spend on SEO services for your practice’s website? The truth is, it really depends on the competitiveness of your marketplace and who you’re working with. Ultimately, when it comes to the cost of SEO, you should be seeking out the best possible service, not…
Dr. David A. Bottger, a board-certified plastic surgeon based in Philadelphia, offers patients an all-encompassing look into the spectrum of aesthetic plastic surgery procedures that can help them achieve their cosmetic desires via a cutting-edge website design. Philadelphia, PA — Cosmetic plastic surgery procedures have been avidly pursued by men…
Dr. C. Spencer Cochran has upgraded his website to maximize aesthetics, function, and patient education—three key elements of his approach to nasal surgery. Dallas, TX — C. Spencer Cochran, MD devotes his entire surgical practice to rhinoplasty and revision rhinoplasty for women and men seeking to improve the appearance and/or…
Plastic surgery marketing firm Rosemont Media celebrates eleven consecutive years of attendance at the American Society for Aesthetic Plastic Surgery’s annual symposium, The Aesthetic Meeting. San Diego, CA — Each year, plastic surgeons and aesthetic healthcare professionals from around the world gather at The Aesthetic Meeting, hosted by the American…
