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Cache Clearing: What, Why, When, & How?

Discover the what, why, when, and how of cache clearing.

Have you ever been told to “clear your cache” when experiencing website problems? This is commonly the first piece of advice given to people who come across issues related to how a webpage should look versus what they’re actually seeing. While simply “clearing your cache” in these instances is often…

Leesburg Plastic Surgeon Announces Newly Designed Practice Website

Dr. Parva announces new responsive website design

Behzad Parva, MD reveals an updated look for his plastic surgery practice’s website, including an enhanced photo gallery, responsive capabilities, and a modern aesthetic. Leesburg, VA — Dr. Behzad Parva, a board-certified plastic surgeon in Leesburg, recently upgraded his practice’s website with a new, modern design. The online resource serves…

From Click to Conversion: How to Optimize Custom Pages

Benefits of custom landing pages

We’ve discussed the importance of landing pages before, but we haven’t gone into great detail about custom pages. Much more than simply attractive places to land after clicking an ad, link, or search result—although they are also that—custom landing pages can dramatically boost your conversion rate. Of course, not all…

What are UTM Parameters?

What are UTM parameters?

We know that social media can be a powerful and economical platform for medical and dental practices to expand their patient base—yet measuring the success of social media marketing can be a little less explicit for service-oriented businesses when compared to a product-based enterprise. Unlike food or retail, people in…

The Case of the Disappearing Google Reviews (and Why You Really Shouldn’t Worry Too Much About Them!)

Have you noticed a recent drop in the total number of your Google reviews? There are reasons for this, and while it can be understandably disconcerting to realize you may have fewer patient reviews on Google My Business this month as opposed to last month, it’s ultimately not something to…

Dallas Orthopaedic Surgeons Revamp Website with Responsive Design

All-Star Orthopaedics surgeons discuss their website update

All-Star Orthopaedics, a Dallas and Fort Worth area orthopaedic practice, recently upgraded their website to create a better user experience and a clean, strong foundation. The responsive design and other elite elements serve as an added convenience for patients near and far. Irving, TX — Dallas sports medicine practice All-Star…