Posted on August 14, 2018
In Content Marketing, Dentists, Social Media Marketing, Surgeons
by Presley Van
We know that social media can be a powerful and economical platform for medical and dental practices to expand their patient base—yet measuring the success of social media marketing can be a little less explicit for service-oriented businesses when compared to a product-based enterprise. Unlike food or retail, people in…
Posted on July 31, 2018
In Dentists, Reviews & Reputation, Search Engine Marketing, Social Media Marketing, Surgeons
by Tom Hall
Have you noticed a recent drop in the total number of your Google reviews? There are reasons for this, and while it can be understandably disconcerting to realize you may have fewer patient reviews on Google My Business this month as opposed to last month, it’s ultimately not something to…
Posted on July 17, 2018
In Content Marketing, Dentists, Social Media Marketing, Surgeons
by Lea Stojeba
ROI Fantasies and Falsehoods “Hello! I’m here for a treatment because I saw your posts on Facebook!” exclaims a friendly new face at your practice. Your receptionist then adds a tally to his sheet where he tracks new patients coming in as a result of social marketing. Just as you…
All-Star Orthopaedics, a Dallas and Fort Worth area orthopaedic practice, recently upgraded their website to create a better user experience and a clean, strong foundation. The responsive design and other elite elements serve as an added convenience for patients near and far. Irving, TX — Dallas sports medicine practice All-Star…
Posted on July 10, 2018
In Dentists, Industry Terms, Search Engine Marketing, Surgeons, Website Design
by Ashley Berg
Some things can chill you to the bone: an unexpected phone call late at night; the phrase, “We need to talk”; and notification of—gasp!—website errors. While we at Rosemont Media cannot help you much in the other two arenas, when it comes to website performance and site errors, we have…
Just as a house without a solid foundation will surely crumble to the ground, a website built without meticulously devised blueprints for success can end up taking up space on the Internet in the best case scenario, and disenchanting potential patients in the worst. The web is plenty populated with…
Dr. Geoffrey E. Leber unveils a state-of-the-art medical website designed for his East Coast office; the fully-equipped site features custom landing pages, responsive capabilities, and other modern elements. Boston, MA — Seeking a return to his East Coast roots, Arizona-based plastic surgeon Geoffrey E. Leber, MD launched an innovative responsive…
Posted on June 19, 2018
In Dentists, Industry Terms, Search Engine Marketing, Surgeons
by John Lewis
Google consistently strives to organize and display information on its search engine results pages (SERPs) in a manner that optimally benefits users. A prime example of this endeavor is its employment of the Knowledge Graph. What Is Google’s Knowledge Graph? The Knowledge Graph is a continually refined database of information…
Summer is just around the corner, and that means… wedding season is upon us! Not to mention beach season, and vacationing season, and generally the time when lots of social events are packed into the schedule. With that in mind, many people are going to be looking for cosmetic treatments…
Posted on May 15, 2018
In AdWords, Content Marketing, Dentists, Search Engine Marketing, Surgeons, Website Design
by Ashley Berg
If you’re a frequent visitor of our blog, you know we have a few areas of interest we tend to focus on—social media marketing and responsive websites are two examples. Landing pages are on that list too, and not only because we enjoy making them. Our enthusiasm is based in…
