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Category: Google Ads

Landing Pages: Are They Just for Ads?

Posted on May 9, 2023 in AdWords, Content Marketing, Dentists, Google Ads, Search Engine Marketing, Surgeons, Website Design by Holly Hoyt

If you’re a frequent reader of our humble blog, you know we have a few favorite topics in the realm of digital marketing. For example, we love discussing landing pages […]

The 4 Types of Keyword Matches on Google Ads

Posted on Apr 4, 2023 in Google Ads, Search Engine Marketing by Marissa Lorberau

Google Ads—formerly called AdWords—can be a valuable tool for directing people’s attention to your practice and at the most opportune time: when they’re searching for the services you offer. To […]

Google Launches Continuous Scroll for Desktop

Posted on Jan 31, 2023 in Google Ads, Industry Terms, Mobile Marketing, Search Engine Marketing by admin

Could it be the end of Gooooogle? Not for the search engine, but for the long word at the bottom of each results page that directs you to the next […]

Test your medical or dental marketing skills with our quiz!

Digital Marketing Quiz: Is Your Practice Website Up to Date?

Posted on Mar 29, 2022 in Content Marketing, Email Marketing, Google Ads, Reviews & Reputation, RM News, Search Engine Marketing, Social Media Marketing, Website Design by Marissa Lorberau

Today’s patients spend a hefty chunk of time researching medical and dental options from the convenience of their smartphones, laptops, and other mobile devices. Furthermore, digital reputation management is more […]

Benefits of working with a marketing company that specializes in healthcare

Why You Should Work With a Marketing Agency That Specializes in Your Field

Posted on Mar 1, 2022 in Dentists, Google Ads, Search Engine Marketing, Social Media Marketing, Surgeons, Website Design by Keith Humes

When you need something done right the first time, you call an expert—especially when the circumstances demand attention to detail and specialized knowledge of the task at hand. The same […]

What is Dynamic Number Insertion (DNI), and how can it help track patient conversion rates?

Dynamic Number Insertion – Journey from Click to Call

Posted on Jan 11, 2022 in Google Ads, Industry Terms, Search Engine Marketing, Social Media Marketing by Keith Humes

You’ve invested significant capital into digital marketing services and it seems to be paying off—that’s the eighth prospective patient to call and schedule a consultation this month. But how are […]

Rosemont Media counts down the top digital marketing blogs of 2021 to help you succeed in 2022

Top 5 RM Blogs of 2021 to Help You Master Digital Marketing in 2022

Posted on Jan 4, 2022 in Content Marketing, Google Ads, RM News, Search Engine Marketing, Social Media Marketing, Website Design by Presley Van

Keeping up with last year’s trend in plastic surgery demand, 2021 saw a notable surge in cosmetic and elective healthcare all over the country. Our digital strategists continued to help […]

Rosemont Media looks back at the top five blogs of 2020 as we shift gears into the new year.

The Top 5 RM Blogs of 2020 Pave the Way for 2021

Posted on Jan 19, 2021 in Content Marketing, Google Ads, RM News, Social Media Marketing, Website Design by Keith Humes

All around the world, people were faced with unique challenges in 2020. However, the human spirit is resilient and strong. Together, we found ways to adapt and overcome these difficulties […]

How to create successful holiday specials for your medical or dental practice

7 Tips for Creating Successful Holiday Specials

Posted on Dec 1, 2020 in Email Marketing, Google Ads, Search Engine Marketing, Social Media Marketing by Katie Nagel

The holidays can be one of the most profitable times for running specials on products and treatments—but it can also be one of the most challenging. People are constantly being […]

Rosemont Media shares a perfect witches' brew recipe for SEO magic. Happy Halloween!

The Perfect Witches’ Brew for SEO Magic

Posted on Oct 27, 2020 in Content Marketing, Google Ads, Reviews & Reputation, Search Engine Marketing, Social Media Marketing, Website Design by Katie Nagel

Double, double toil and trouble; fire burn and cauldron bubble. When it feels like a curse has been placed upon your website, mix up a magical potion to conjure higher […]

How to offer promotions to welcome patients back to your medical or dental practice

Creating Strategic Specials & Promotions to Welcome Patients Back

Posted on May 20, 2020 in Content Marketing, Dentists, Email Marketing, Google Ads, RM News, Search Engine Marketing, Social Media Marketing, Surgeons by Katie Nagel

Without the ability to get aesthetic treatments amidst the COVID-19 stay-at-home orders, many men and women have gotten anxious to pursue elective dental treatments and plastic surgery procedures. Being stuck […]

Why you should take advantage of media buying as you reopen your dental or medical practice

How to Take Advantage of Media Buying as Your Practice Reopens

Posted on May 13, 2020 in Google Ads, RM News, Search Engine Marketing by Cassie Fowler

In several communities, social distancing restrictions are being loosened, and elective healthcare practices are preparing to get back to work. As you gear up for patients to return, there are […]