Search Engine Marketing

Tips for Hiring an All-Star Marketing Agency


Let’s say you’re toying with the idea of hiring a marketing agency for your medical or dental practice. You could experiment with letting your part-time assistant office manager handle the responsibility, as he has “dabbled in Search Engine Marketing.” On the other hand, choosing a dedicated firm can help to…

Industry Jargon Explained: Black Hat


We get it – when you don’t have time to habitually familiarize yourself with Internet marketing lingo in between patient visits, website jargon can be downright confusing. To help you better understand various industry terms that pertain to your online marketing strategy, we periodically define commonly-used terminology on our blog….

Which Social Sites Should I Use?


Facebook, Instagram, and LinkedIn, oh my! There are hundreds if not thousands of social networking sites currently dotting the web, and the underlying function of each one is to connect individuals and businesses with other individuals. Before we launch into our recommendations for the social sites your dental or medical…

RM CEO Keith Humes to Be Expert Panelist at AACD 2015


The American Academy of Cosmetic Dentistry (AACD) will be hosting its 31st annual scientific session this year from Wednesday, May 6th through Saturday, May 9th in San Francisco. Each year, the organization gathers dental professionals from around the country for a hands-on learning experience with numerous Power Sessions from which…