The term “review gating” is used to describe the act of soliciting feedback from customers and ushering them down a particular channel of action based on the overall sentiment of their response. For example, let’s say you treated two patients today, and the first expressed complete satisfaction with her experience…
Dr Vlad Milovic reveals a new state-of-the-art website designed to help prospective patients learn more about his plastic surgery practice and the aesthetic services he provides. Melbourne, VIC – As a Specialist Plastic Surgeon practising in Melbourne and Canberra, Dr Vlad Milovic wanted to update his website to keep pace…
Ahhh, it’s here again. The time for gathering together and sharing food, stories, and thanks with our friends and families. Thanksgiving is one of our favorite times of the year here at Rosemont Media, and today we continue what has become an annual tradition by asking members of our team…
Dr. Adam Mamelak has launched an updated design for his dermatology website, highlighting the variety of skin care services he provides. Austin, TX — To better reflect the quality of care he provides, Austin dermatologist Adam Mamelak, MD recently transformed the look of his website. With inviting design elements and…
The holiday season is officially upon us, and with our traditions of festive food and family time comes the yearly increase in spending. As we work on our wish lists, brands are ramping up their marketing efforts to advertise their goods and services to get our attention. Just as department…
Posted on November 12, 2019
In Content Marketing, Dentists, Social Media Marketing, Surgeons
by Keith Humes
It seems everyone is eager to create “viral” content—posts that are so compelling users share them with all their friends, who share them with all their friends, eventually racking up thousands or even millions of re-shares. As enticing as the prospect may seem, going viral should be low on the…
So, you’ve accepted that your practice needs social media marketing. You’re posting with hashtags, promoting content regularly, and even incorporating social video marketing into your strategy—but what if that’s not enough to create a robust social media marketing plan? According to research by RealSelf, 89% of people want their physicians…
Looking for something sweet this Halloween? The skilled staff at Rosemont Media is here to help you avoid SEO tricks and focus on getting rewarded with treats from Google and other search engines. Here’s how we fight off the things that go “bump” in the night—throughout this spooky season, and…
Posted on October 22, 2019
In Content Marketing, Industry Terms, Search Engine Marketing
by Katie Nagel
Cornerstone content is a page (or post) on a website that has comprehensive information about an important topic. These evergreen pages cover the most sought-after details surrounding a topic, and they are ultimately the content you want to rank highest for on Google and/or other search engines. As a result,…
Posted on October 15, 2019
In Content Marketing, Industry Terms, Search Engine Marketing, Website Design
by Tom Hall
Without some kind of internal organization of pages, particularly for large websites, your site could be very difficult to navigate. Landing pages are a very effective way to solve this problem, but they also offer a number of other advantages. By categorizing the various topics your website will cover and…
