Case Study: Cosmetic Dentistry of Napa Website Rebuild Helps Boost SEO & Showcase Smiles

At Rosemont Media, we specialize in helping practices overcome digital marketing challenges and create a strong, sustainable online presence. One of our recent collaborations with Cosmetic Dentistry of Napa, led by Dr. Sasha Rozenberg, highlights how a carefully planned website rebuild paired with targeted digital marketing can transform a practice’s visibility and patient engagement.
How the Partnership Began
Dr. Rozenberg was looking for a marketing partner who could provide stronger support, better results, and more control over her online presence. She connected with our team at the AACD conference in San Diego and saw an opportunity to work with a partner who could help her grow her practice effectively.
Defining the Goals
Dr. Rozenberg had a vision of what she wanted her digital presence to achieve. Her top priorities included building a custom website on an open platform she could truly own, strengthening her SEO to improve Google rankings, and revamping her Google Ads campaigns to deliver measurable results. She also wanted the flexibility to make ongoing website updates and enhancements, and she had a special request to add a new before-and-after smile gallery to showcase her cosmetic dentistry procedures like porcelain veneers and smile makeovers.
Crafting the Solution
Our team developed a tailored strategy to address each of these needs. The plan included rebuilding the website with an updated structure, overhauling the site content to improve optimization, and implementing a stronger SEO foundation to boost rankings. We also recommended enhancing the user experience with thoughtful design updates, launching new Google Ads and social media ad campaigns to drive targeted traffic, and creating a fully integrated before-and-after smile gallery to highlight patient transformations.
What Cosmetic Dentistry of Napa Chose
After reviewing the proposed options, Dr. Rozenberg decided to move forward with a comprehensive solution. She began with a custom website development project, which allowed us to rebuild the site on an open platform, making future enhancements more possible over time. To support long-term growth, she also invested in digital marketing and maintenance, providing her practice with consistent SEO improvements, fresh content, and regular site updates. Together, these services create a strong foundation for boosting search rankings, reaching more patients, and delivering a seamless online experience.
Looking Ahead
With the foundation in place, the next exciting step for this talented dentist in Napa is the launch of a new before-and-after smile gallery. This feature will give prospective patients the ability to see Dr. Rozenberg’s transformative results firsthand, providing both inspiration and reassurance when choosing cosmetic dental care.
At Rosemont Media, we are proud to partner with Cosmetic Dentistry of Napa and thrilled to see how these digital upgrades continue to help the practice grow. By combining innovative design, optimized content, and targeted marketing strategies, we’re helping Dr. Rozenberg showcase her expertise and connect with more patients in Napa and beyond.
Contact us to learn more about how our expert Rosemont Media team can enhance your practice’s website!