ASAPS Re-Cap

Welcome to Rosemont Media’s Plastic Surgery blog. This month the American Society for Aesthetic Plastic Surgeons (ASAPS) came in to beautiful San Diego, CA, not only did the plastic surgeons come but so did the the Red Bull Air Race World Series featuring the worlds best pilots. I am sure everyone working in the exhibit hall was not to happy to compete with the Red Bull planes and the beautiful sunny weather. All and all it was a good show with great medical lectures featuring the best of the best in plastic surgery. On the plastic surgery marketing side of things Video was the big buzz on the floor every internet company that traditionally sold websites was now offering some sort of video solution. The emergence of internet video has created a very complex internet market place. I think there a few questions you need to ask yourself :

1. Is video going to play a role in the long term development of my internet strategy?

2. Am I going to lose internet market share by waiting?

3. What type of video content and solution is right for my practice?