Google Places Gives Your Practice A Voice
As Google Maps accumulates business and practice reviews, prospective clients are provided with a way to make informed decisions regarding the practice’s expertise and online reputation. As part of the review process, users of Google Maps and Google Places are encouraged to post reviews directly to the Place Page to provide a better assessment of a local practice. Until recently, doctors were unable to respond to Google Place reviews and engage in a constructive conversation with patients. However, as of August 2010, that has changed according to a post from the Google Place Page Team.
With this increased ability to interact with their patients, doctors will now be able to post a quick thank you for a positive response, or address concerns raised by a negative review to further improve their practice. Through the increased communication, doctors will be able to show their patients they appreciate the opportunity to build a stronger doctor-patient relationship, while utilizing their medical or dental website design to increase the effectiveness of their online presence and fulfill their website potential.