Social Newsletter

November 2018 Post and Promotion Ideas for Aesthetic Practices

November 13: World Kindness Day

Promotional Post Idea:
  • Idea: Hold a week-long special gifting patients a percentage off of non-surgical procedures in celebration of World Kindness Day.
  • Photo Assignment: Take a photo of staff holding the ‘We Love Our Patients’ sign (right click and save image at the bottom of this page).
  • Text: Happy 🌎#WorldKindnessDay! We’re showing our patients some extra love with [% OFF] rejuvenating injectable treatments all week long! 📲Call PRACTICE NUMBER today to schedule an appointment. Special pricing valid now through 11/20/18! #PRACTICENAME #BeKind
Engagement Post Idea:
  • Photo Assignment: Fill a hat with random acts of kindness. Have staff draw from the hat and perform the random acts for a patient or staff member before the day ends. Snap some photos or create a video sharing the team’s experience.
  • Text: A little kindness goes a long way!💖 We’re supporting #WorldKindnessDay by 🤝lending an extra hand. #PRACTICENAME challenges you to perform at least one random act of kindness before the day ends. Share your experience below!

Thanksgiving-themed Posts

Promotional Post Idea:
  • Idea: Host a week-long Coolsculpting special to help patients minimize unwanted fat after the food-filled holiday.
  • Text: Anyone else trying to shed a few pounds after the 🦃Thanksgiving holiday? Our #CoolSculpting special lets you eliminate stubborn fat cells without surgery or downtime! 📲Call PRACTICE NUMBER today to schedule an appointment Nov. 26th through the 30th to receive [% OFF] your treatment! #PRACTICENAME
Engagement Post Idea:
  • Video Assignment: Create a short video explaining a memorable moment you had with a
    patient and why you are thankful for them. Post on or before Thanksgiving!
  • Text: Patients like [FEATURED PATIENT NAME] make us #grateful to come to the office each and every day. May your heart be full of 😄gratitude today and every day of the year! #HappyThanksgiving from all of us at PRACTICE NAME! 🦃

November 26: Cyber Monday

Promotional Post Idea:
  • Photo Assignment: Create a screen recording navigating your Cyber Monday specials page.
  • Text: 💻#CyberMonday is right around the corner! We’re giving you a 🔍sneak peek of the specials we’ve got planned. Visit our specials page on the 26th to find the best treatment pricing of the year!

#ProTip: Post the screen recording a couple days before the sales are live so that potential patients can get a sneak peek and get extra excited for Cyber Monday!


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