Plastic surgery marketing isn’t “one-size-fits-all.” Because patients spend significant time researching surgeons, results, and reviews before booking, your digital budget has to support visibility and trust at every stage of […]
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Every year, the plastic surgery community comes together for one of the most anticipated industry events: Plastic Surgery: The Meeting, hosted by the American Society of Plastic Surgeons® (ASPS). In 2025, […]
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Online reviews play a crucial role in building trust and boosting visibility for any business, but can often be especially critical for medical and dental practices. Feedback on the Internet […]
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Achieving a high-ranking position on Google Local listings relies not only on your practice’s Google reviews, but also on how your practice’s contact information is displayed on various third-party directory […]
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Tracking user behavior plays a major role in understanding audiences and optimizing advertising efforts. One of the most widely implemented tracking tools is the Meta Pixel, a small snippet of […]
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Search behavior is evolving – again! Just as we’ve started getting a handle on featured snippets and zero-click searches, Google’s AI Overviews have entered the chat. Formerly known as the […]
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Understanding the Local SEO Landscape for Plastic Surgeons Before diving into tactics, it’s essential to grasp why local SEO is different from traditional SEO. While general SEO is about reaching […]
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The digital marketing landscape is constantly evolving, and plastic surgeons must adapt to stay competitive in 2025. With increased competition and shifting patient expectations, an effective online presence requires a […]
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Social media can offer several benefits for dentists. By maintaining a strong presence on platforms like Instagram and Facebook, dental professionals can spread awareness about their practice, build their brand, […]
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As we wrap up 2024, it’s the perfect time to reflect on the insights, strategies, and trends that have resonated most with our audience over the past year. From groundbreaking […]
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In today’s digital age, a strong online presence is indispensable for any dental practice. Patient reviews particularly play a pivotal role in shaping a dentist’s reputation and influencing potential patients’ […]
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With the internet being most people’s go-to resource for information and nearby services, visibility in the digital age is everything. This is where local SEO comes into play. When people […]
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