Why Choose Rosemont Media for Content Marketing?
If you’re reading this, it’s likely you’ve already taken the first step towards getting some professional help for your marketing needs, so congratulations! 🎉 Hopefully you’ve also figured out how to identify an untrustworthy marketing company, because the last thing you need when seeking assistance is to get tricked into working with someone who is going to end up burning you in the end.
Once you’ve narrowed it down to a few decent SEO firms, your next focus is likely going to be budget. But don’t sell yourself too short—as with most things, you get what you pay for (much like the price patients must consider in order to receive the excellent care your practice provides). When looking at the cost of SEO, knowing what that price tag includes is crucial. At Rosemont Media, it means getting a team of experienced professionals who are familiar with the marketing and SEO techniques that are most successful for medical and dental practices—including a staff of writers that goes above and beyond for the physicians we work with. Here are a few distinctions that set our content apart:
Our writers specialize in healthcare marketing.
Other SEO companies may offer content marketing services, but without the intricate knowledge of what your practice does, they’re not likely to deliver the same type of results. Our content marketing team is extremely knowledgeable about the procedures, treatments, conditions, and technologies you utilize and/or work with, and they are skilled at translating complex information into easy-to-digest details; ultimately helping your patients better understand what they can expect.
We have a deep understanding of SEO best practices.
Having specific SEO experts at the marketing company you are working with can be extremely helpful, but we believe it is important for all of our departments to be aware of the most up-to-date SEO strategies. Our writing team is well-educated about what types of SEO and linking strategies work best for the unique business model of a healthcare practice. Each piece of content crafted by our writers is original, customized, and created with SEO best practices in mind.
All content is carefully planned.
Once again, with the most current and beneficial SEO tactics as their guide, our writing team plans out annual editorial calendars for each of our clients. The editorial calendar helps ensure our clients’ websites are consistently updated with fresh content intended to increase educational value for current and prospective patients alike. Furthermore, each calendar is strategically planned with a greater purpose in mind—every writing project added to the calendar is carefully selected, based on the client’s individual needs and goals.
Our teams work together to benefit our clients.
To ensure our clients receive consistent, personalized products, we emphasize collaboration and communication between all departments. Our social media marketing team, writers, designers, developers, consultants, and project managers frequently join forces to brainstorm new ways to produce creative and customized products for our clients. This interdepartmental approach to teamwork sets us apart from other marketing companies and helps us deliver high-quality, innovative solutions to our clients.
Curious about what we can do for you?
If you’re interested in seeing how our content marketing department can help spruce up your website, contact us today to speak with one of our knowledgeable consultants.
Editor’s note: The original version of this post was published on September 18, 2018.