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Cassie Fowler

Being Grateful in a Not-So-Great Year

Posted on November 24, 2020 in RM News

This year has certainly brought about a lot of change, and has been incredibly difficult for so many. In times of crisis, it can be tough to find things to be thankful for, but appreciating the things we have can help us get through it all. At Rosemont Media, we…

How Much Should a Practice Website Cost?

Posted on August 25, 2020 in Website Design

Similar to pricing for the customized treatments your practice offers, the overall cost of a medical or dental website can vary greatly, depending on factors such as the web design firm you are considering and the particular elements, features, and degree of customization you desire. To assist you in determining…

Don’t Miss AACD’s Marketing Roundtable: SEO for the Dental Practice

Posted on August 21, 2020 in Dentists, RM News, Search Engine Marketing

If you’re looking to improve your dental SEO strategy, make sure to join Rosemont Media CEO Keith Humes for AACD’s Marketing Roundtable: SEO for the Dental Practice on Friday, August 28th at 9am PDT / 11am CDT. This virtual roundtable will feature panelist Keith Humes, along with other healthcare marketing…

What is Yext, and How Does it Improve Local SEO?

Posted on July 28, 2020 in Industry Terms, Reviews & Reputation, Search Engine Marketing

Achieving a high-ranking position on Google Local listings relies not only on your practice’s Google reviews, but also on how your practice’s contact information is displayed on various third-party directory sites. These listings are often referred to as “business citations” or “NAP” (business name, address, phone number). With the number…

Rosemont Media CEO Keith Humes to Discuss Dental Social Media Marketing in Upcoming AACD Summer Bootcamp Course

Posted on July 20, 2020 in Dentists, RM News, Social Media Marketing

On Friday, July 31st, 2020 at 9am PDT (11am CDT), Rosemont Media CEO Keith Humes, along with other healthcare marketing professionals, will be a panelist for AACD’s Dental Social Media Summer Bootcamp. The course is free for all attendees, and is open to anyone, including non-AACD members. During the course,…

Top 5 Content Marketing Myths

Posted on July 14, 2020 in Content Marketing, Search Engine Marketing, Social Media Marketing

In today’s age of digital marketing, content is king. However, as you probably know, not just any content can rule the search engine results pages (SERPs)—content marketing involves a very specific way of writing that takes the “rules” of SEO into consideration while still prioritizing the reader. Unfortunately, these “rules”…

Are Google Reviews Publishing Again?

Posted on June 3, 2020 in Dentists, Reviews & Reputation, Search Engine Marketing, Surgeons

When stay-at-home orders were enacted throughout the country (and world), many businesses were forced to shut down or reduce staff for a while, including most elective healthcare practices. In response to this, Google temporarily disabled reviews from being published, stating: “During the unprecedented COVID-19 situation, we are taking steps to…

Rosemont Media CEO Keith Humes to Host AACD Webinar: “Reopening Your Dental Practice – Are You Prepared?”

Posted on May 15, 2020 in Dentists, RM News

On Thursday, May 21st, 2020 at 2pm PDT, 3pm MDT, 4pm CST and 5pm EDT, Rosemont Media CEO Keith Humes will be hosting a webinar in partnership with the American Academy of Cosmetic Dentistry (AACD). This webinar will feature a Q&A style format with some of the top dentists in…

How to Take Advantage of Media Buying as Your Practice Reopens

Posted on May 13, 2020 in Google Ads, RM News, Search Engine Marketing

In several communities, social distancing restrictions are being loosened, and elective healthcare practices are preparing to get back to work. As you gear up for patients to return, there are several things you can do to boost business as you reopen your practice. First and foremost, you should take advantage…

Plastic Surgery Searches up 67% in the Past Week

Posted on May 1, 2020 in RM News, Search Engine Marketing, Surgeons

Social distancing measures due to the current COVID-19 pandemic have caused elective healthcare practices to temporarily halt all surgeries and treatments, but that doesn’t mean patients have stopped considering plastic surgery and other elective procedures. In fact, according to statistics gathered by Google Trends, searches for plastic surgery went up…

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